First let me say, I love the promise of Sugar. I have just set our company up on sugar express. However, I am getting frustrated by the workflow of importing data. Let me explain, we do two webinars per month and generate hundreds of leads. What I want to do is to import and identify each lead, which webinar, etc.. Once imported I want to run a scripted email campaign that has three scheduled mailings.
Having said that, my intuition tells me to build a target list, import each webinar attendance list to a different target list, and then use the campaigns to select which target list to work with. From that list of targets, some will turn into leads at which time I would convert them. Of those leads, some will turn into opportunities and which time I will convert them and a contact record will be created. Sound logical? What am I missing? I cannot figure out the right sequence to make this work.


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